WellnessPalooza 2024

I steered a nostalgic summer‑camp identity—retro badge system, embroidered patches, pennants, banners, and posters—and delivered calendars, planners, and signage to drive participation; engagement stayed high and the theme unified the campus throughout the month.

Cabin Assignments corkboard sign mounted on a green wood fence, displaying colorful WellnessPalooza team name cards
Eight embroidered-style circular patches on a wood background, each naming a WellnessPalooza 2024 activity team like Muscle Mania and Trailblazer
Four people and a dog posing beside a Welcome to Cooper National Forest sign at the Camp TCW WellnessPalooza event
Eight CAMPTCW wordmark logo variations in different colors, each labeled WellnessPalooza 2024
Event logos
Eight flat circular badge icons representing WellnessPalooza 2024 activities such as Core Champion and Chef's Apprentice
Embroidered patches
Nine colorful pennant flags advertising WellnessPalooza activities including hiking, meditation, trivia, cooking class, and yoga
Pennant flags
Four WellnessPalooza 2024 Camp TCW badge sticker designs in brown, blue, green, and red mountain motifs
Stickers
Ten colorful team name labels for WellnessPalooza cabins, including Wellness Warriors, S'more Squad, and Tent Titans
Team name flags
Two CAMPTCW posters: a Gotta Catch 'Em All badge collection design and a Cabin Assignments corkboard layout
Posters and cabin assignments
Two monthly calendar posters: a Deskercise office-workout calendar and a WellnessPalooza Events Calendar, both Camp TCW branded
Event calendars
Two Camp TCW printed planner sheets: a Weekly Fitness Planner tracker and a Weekly Wingo bingo challenge card
Fitness planners