Old Venice Restaurant

I developed a typographic identity and menu and signage standards for Old Venice Restaurant that complement the décor rather than overpower it. I explored classical letterforms and monochrome treatments. The result pairs tall condensed capitals in white on charcoal bars, a red tag for the restaurant name, and a refined serif for menu copy, with the tagline Godere Insieme, enjoy together, running through the system. I carried it across logo lockups, a catering business card, menu sheets with red prices under Antipasti, Entrata, Pizza, and Speciali, a to-go bag printed I Tuoi Avanzi, and a website menu page shown on desktop and phone. Black-and-white photography of Venice and the dining room sets the mood. I collaborated with the venue team to harmonize with the florals and finishes. The elegant mark elevates the space while letting the setting shine.

Old Venice Restaurant logo reading Godere Insieme over a vintage café patio photo with a woman reclining on the ground
Business card for Giovanna Franscon, Old Venice Restaurant catering director, with contact details and the enjoy together tagline
Two fanned Old Venice Restaurant menu sheets showing Antipasti, Entrata, Pizza, and Speciali sections
White paper to-go bag printed I Tuoi Avanzi and the Old Venice Restaurant logo
Old Venice Restaurant website menu page on a desktop monitor with sidebar navigation and food photos
Old Venice Restaurant website menu page on a smartphone showing the Antipasti and Insalata sections
Godere Insieme and Old Venice Restaurant logo lockup on a plain white background
Old Venice Restaurant wordmark logo in white type on a black bar
Two black-and-white photos: a woman in a white dress in an alley, and a couple embracing under a Venice colonnade
Black-and-white photo of St. Mark's Square in Venice during snowfall, with a man seated alone among empty café chairs
Black-and-white photo of a narrow Venice canal lined with historic buildings and a passing gondola
Black-and-white photo of Venice's Bridge of Sighs arching over a canal with a gondolier below
Black-and-white photo of a dim restaurant bar and dining area with wine racks and set tables
Let’s work together Resume