Sol at West Village

I owned identity, marketing collateral, and signage for a student‑housing development, delivering a logo suite, palette, and typography, integrating branding into the built environment, and providing guidelines for leasing teams; the differentiated presence supported leasing and fostered a sense of community.

Close-up of an orange Sol at West Village envelope with the sunburst logo and address on a wood table
Close-up of an orange envelope flap printed with the hashtag LiveLikeAnAggie, resting on a wood table
Sol at West Village logo: an orange sunburst mark beside the Sol wordmark with the West Village tagline below
Sol at West Village logo: an orange sunburst mark beside the Sol wordmark with the West Village tagline below
Sol at West Village logo: an orange sunburst mark beside the Sol wordmark with the West Village tagline below
Sol logo mark alone: the orange sunburst icon next to the Sol wordmark, without the West Village tagline
Sol logo mark alone: the orange sunburst icon next to the Sol wordmark, without the West Village tagline
Lobby desk signage spec comparing existing and proposed Sol at West Village sunburst wraps, with dimensioned elevation drawings
Sol at West Village leasing center desk with a wood panel sunburst logo and an amenities directory sign beside it
Exterior monument sign spec comparing existing signage to the proposed Sol at West Village design, with dimensioned elevation drawings
White exterior monument sign with an orange sunburst design and the Sol at West Village name outside a blue building
Sol at West Village stationery mockup: an orange envelope, a leasing professional's business card, and a we're open window cling
Sol at West Village letterhead template with a property photo banner, placeholder body copy, and a director's signature block